First Annual Downtown Showdown
The first of its kind in the area, the Downtown Showdown brought together fingerboarders from all over the area to have some fun in the lower level of the Market Square on Saturday, March 19th.
Event organizer and local entrepreneur, Matt Watkinson, created his business called Joycult Wheels, which creates specialized wheels for fingerboards. He started his business about one and a half years ago and officially launched in September of 2015. With help from local entrepreneurship programs through the Brantford-Brant Business Resource Enterprise Centre and Laurier’s Launchpad program, Matt has been able to make his dream a reality.
Matt has always enjoyed fingerboarding and even remembers daydreaming about fingerboarding as a kid. “It makes me feel like I’m actually skateboarding.” Matt wanted to start the business and the event to utilize all of his passions and because it brings people together.
The event had over 50 people fingerboarding around the old fountain in the Market Square. There was a wide range of age groups in attendance and even had people come as far as Ajax, Niagara, and Pennsylvania.
Congratulations to Matt on his new entrepreneurial successes! Make sure to Be Seen having fun with your own fingerboard.
Submitted by: Jason Freeze